Entrepreneurs poised to disrupt health care often aren't familiar with the industry, so they need some guidance to create a viable business — and the industry benefits from the exchange of ideas. Dr. Elif Oker (right) says mentoring entrepreneurs inspires fresh thinking in her role leading digital user experience for Blue Cross and Blue Shield Plans in Illinois, Montana, New Mexico, Oklahoma and Texas.
Apps devoted to helping people prevent or manage diabetes are cropping up as people become increasingly comfortable turning to smartphones for nearly every facet of life. With about 30 million Americans living with diabetes and another 84 million with prediabetes, the disease’s health effects are taxing our nation’s population and economy. The American Diabetes Association has estimated diabetes costs the U.S. more than $322 billion a year in excess medical spending and lost productivity.
Even before the advent of gene therapies, the fast-rising cost of specialty drugs was alarming patient advocates, insurers, employers, providers and lawmakers. The prices on the horizon present a new kind of challenge. This is a scanning electron micrograph of a T lymphocyte. A new drug called Kymriah alters a patient's own T cells to attack the cancerous cells in children and adults with a rare form of leukemia.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".