When you've got a gap to fill and you just can't find the right person, hiring can be an extremely frustrating process. 'We're a great employer,' you think. 'Why wouldn't anybody want to work here?' But even if the process does leave you despairing, it's probably best to keep quiet about it, rather than going off on one like the Tea House Theatre in London's Vauxhall has.
It’s been a scorching few weeks. With the sun beating down and thirst tickling across your tongue you might be tempted to reach for a can of Coke of a craft beer. Or you might be one of the growing numbers of people turning to so-called ‘adult soft drinks’ – alcohol free libations for those with a palate too discerning for Tango and Doctor Pepper.
Financial and professional services firms aren’t generally known as beacons of forward-looking business philosophy. They might be capable of making great heaps of cash, but there’s a reason that most of this generation’s bright, creative young workers are shunning investment banks and the Big Four in favour of Google, Facebook and Amazon. It’s for that reason that Sacha Romanovitch made waves when she was unanimously elected the CEO of Grant Thornton UK back in 2014.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Obama AND Romney or Obama + Romney.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used.) For example, search for democrat OR republican to find results that refer to
Democrats and/or Republicans.
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".