James McQuivey on Muck Rack

James McQuivey

Boston area
Vice President and Principal Analyst — Forrester Research

Digital Disruption analyst & author

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@jmcquivey — 6,926 followers, 3,022 tweets

Consistently impressed with what my colleagues are saying about the role of emotion in the customer journey. Emotion is the key to the customer relationship you hope to build! via @samsternjones  https://www.forrester.com/report/How+Firms+Help+Employees+Evoke+Emotions+That+Deepen+Customer+Loyalty/-/E-RES126025  (subscription)
@jgownder I can't decide whether that will harm YouTube more in the long run, I think it will. But I guess the decision is made, so it's time to try to make a device strategy that compensates.
@jgownder living well has always been the best revenge. Innovating well may be the digital equivalent.
@GordonLamphere @amazon so interested to some people read this (flimsy) piece on Amazon's Seattle effect as damning evidence against Amazon and an HQ2 forewarning. Worst complaint in the piece: That someday Amazon may wane and the city will have to deal. Oh, and that a security guard took a picture.
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