Not all parents might care, I know. The trouble is that I’m not just a parent. I’m also a writer, a music lover, and a film buff. I read, write, publish, teach, and promote books. Over the years I’ve taught documentary film, worked for a film festival, and run film nights out of my house. I listen to a wide range of musical genres very intentionally, from classical through experimental metal, with stops along the way in jazz, blues, folk, and so forth. So I do care.
It’s highly unlikely that you haven’t read at least one of Robert Munsch’s books. “Love You Forever” had sold 18 million copies as of 1999, according to his website. It knocked “Goodnight Moon” off of its perennial position at the top of the New York Times bestseller list. It should be no surprise that Munsch has 35 titles on the list of 150 top selling books by Canadian writers as of the last 10 years.
It’s not always easy to communicate to kids in a way they understand. This is true even in the most obvious sense, that they sometimes lack the experience and the knowledge to understand ideas that are more subtle or complex. It’s also true in a deeper sense, that they haven’t yet learned how to negotiate all the non-verbal, emotional, social levels that play such an important part in communication.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Obama AND Romney or Obama + Romney.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used.) For example, search for democrat OR republican to find results that refer to
Democrats and/or Republicans.
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".