In one of the quixotic twists of history, on 7 November 2017, a few days after this essay reaches the readers of this journal, one of the most significant events in human existence will, in all probability, be deliberately neglected in the country where it took place. The Vladimir Putin administration in the Kremlin, at the time of writing this piece, shows no signs of officially commemorating this monumental landmark.
In most democracies in recent years, many public figures, comprising politicians at all levels, senior civil servants and functionaries, including military officers, have shared their experiences and memories after hanging up their boots. The Whitehall lot started this trend in the mid-1950s and their counterparts across the Atlantic followed suit. The French, always more eclectic, had titans like Andre Malraux writing about their experiences even when they were in office.
The dust has not yet fully settled in the wake of the deadly salvo fired by the former Vice-President M.H. Ansari (MHA) as he remitted office, and the exquisite and effective riposte by the Prime Minister to the Veep’s rearguard action. Admittedly, Ansari’s petulant act is no longer in the spotlight, only because other important events have overtaken his ranting.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".