Thinking back to my high school prom, I was one of the few girls who honestly didn't care where my dress came from (side note — it ended up being a vintage 1920s gown for $45 on eBay). All I wanted was long, thick, Cher -like hair, and I spent hours on the web trying to find the best set of extensions just for that. I couldn't find the perfect set, and instead, settled on some clip-ins I bought from the local beauty supply store.
It’s the stuff behind pampering face masks and scalp treatments, but it can also help alleviate sunburns . People swear by apple cider vinegar for its beauty benefits, but initially, it triggered a giant red flag for me. I color-treat my hair religiously and the thought of soaking it in something with a low pH scared the hell out of me. How could you not be afraid of the acidity ruining your dye job or fraying your ends? That was, until our editor-in-chief gave me a sample of the DpHUE ACV rinse.
What started out as a Greek myth popularized by Danish author Hans Christian Andersen (and later as an animated Disney movie), has creeped into our eye shadow palettes , highlighters , and many other elements of our beauty routines. Mermaids have inspired us to top our heads with shells , dye our hair an array of rainbow and pearlescent shades, and have even found their way onto the logo of our coffee cups.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Obama AND Romney or Obama + Romney.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used.) For example, search for democrat OR republican to find results that refer to
Democrats and/or Republicans.
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".