Les nouvelles technologies et la digitalisation influencent l’industrie de la mode depuis longtemps. Dès les années 90 lors de la révolution dans les chaînes d’approvisionnement, la chaîne de valeur se divisait en plusieurs entitées, ceci incitant déjà une construction et réorganisation des systèmes logistiques. Aujourd’hui internet a complètement modifié la relation entre les fabricants et les consommateurs.
Is the Stella McCartney woman environmentally mindful? I don't think she neccesarily is. Some are, but the majority of them may not even know that the Fallabella bag is not made of leather. Producing a eco-leather bag that looks just like the real thing is my best achievement. It is not the consumer's fault that I don't want to work with leather or fur, and it is my personal mission to produce a piece that looks even better than the fashion alternatives out there that use animal by-products.
This Fall two new museums dedicated to Yves Saint Laurent open their doors, each at a site with a very personal connection to the iconic French designer. One is to reside in his former couture house in Paris, at 5 Avenue Marceau, where for almost three decades he created his iconic collections. The other gets a place of honor in the city that Saint Laurent considered his second home, Marrakech. Besides being a prolific designer, Saint Laurent was a copious collector. This included his own work.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".