Last week I interviewed a real, live, professional race car engineer for the famous Andretti racing team, whose workshop and garages are based just outside the equally famous racetrack at Indianapolis. And what’s the first thing I learned? Dipl-Ing. Judith Henzel got her degree in mechanical engineering in Wiesbaden before going to work for TE Connectivity, a huge 75,000-person company that makes… well, a lot of things.
The Zen of User Interfaces, Training, and Management“You must unlearn what you have learned.” – YodaLearning something new is hard. But un-learning something is even harder. It’s tough to convince people of something they think they already know. This kōan-like axiom comes into play whenever we design a user interface. A good UI leverages the user’s preconceived notions of how things should work, while avoiding the subtler traps we easily forget.
“Fool me once, shame on you. Fool me twice, shame on me.” – traditional proverbThere is apparently no “IoT” in “Intel.” For the umpteenth time, Intel has killed off an embedded product that it all-too-recently hyped as the greatest thing since canned beer. You live and you learn. Just a few days after it toe-tagged Itanium, Intel whacked three products from the opposite end of its line card, namely Galileo, Edison, and Joule. It’s a bad time to be a 19th-Century inventor in Santa Clara.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Obama AND Romney or Obama + Romney.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used.) For example, search for democrat OR republican to find results that refer to
Democrats and/or Republicans.
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".