We launched Slingshot because we wanted to do great esports journalism. I think under editor Vince Nairn’s leadership, we did produce great work. We didn’t fail in this regard and I owe debt of gratitude to all of the writers and contributors who worked with Slingshot over the past two years. We were unable, however, to secure enough funding to continue operations. This is a business fault that lies with me, not with the editorial staff.
Gerald Kominski is a Professor of Health Policy and Management and Director of the UCLA Center for Health Policy Research. His research focuses on evaluating the costs and financing of public insurance programs, including Medicare, Medicaid, Workers’ Compensation. Gerald received his Ph.D. in public policy analysis from the University of Pennsylvania Wharton School in 1985, and his A.B. from the University of Chicago in 1978.
Not many people outside the industry understand journalism and how it’s funded. That wouldn’t be a problem if the same people realized they didn’t understand how it’s funded. One frequently hears or sees someone accusing something of being clickbait or fishing for clicks, with no concept what clicks are worth. In esports, there seems to be a common belief that a company can attain profitability simply by getting to the front page of League of Legends subreddit consistently.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".