John Karolefski on Muck Rack

John Karolefski

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Publisher and Editor in Chief, GroceryStories.com — CPGmatters
As seen in: CPGmatters

News and views from the world of grocery: shopping, marketing, technology.

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@JohnKarolefski — 445 followers, 634 tweets

Voice-shopping for groceries: Amazon wants customers to order groceries through Alexa, the virtual assistant powering its popular Echo speakers. Now comes a similar service from Google Home. Are shoppers asking for this, or is it here because we can do it?  http://bit.ly/2DA39zT 
Voice-shopping for groceries: Amazon wants customers to order groceries through Alexa, the virtual assistant powering its popular Echo speakers. Now comes a similar service from Google Home. Are shoppers asking for this, or it is here because we can do it?  http://bit.ly/2DA39zT 
QR codes may be poised for a spike in popularity this year. One way will be via Smart Labels printed on some 15,000 packages of food and beverages. The food industry will be promoting Smart Labels this year to tempt shoppers to scan them.  http://bit.ly/2B2Tpvi 
Where are all the food coupons in Sunday newspaper inserts? The number of available coupons is down, their average value is up, but there are fewer food coupons than ever before. So says Kantar Media's latest analysis of coupon activity over the last year  http://bit.ly/2mxz24S 
If you like low prices, then you should love Aldi and Lidl. These German discounters offer low prices, but they are also forcing traditional grocers to reduce their prices, too, if they compete against them. So, grocers not happy, but shoppers are happy.  https://bloom.bg/2lQbMi7 
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