My article for the Irish Times Travel Writer competition last year, which won me a trip to Russia with the Travel Department, was about my predilection for seeking out local fictional sleuths to accompany me on my trips, so the inevitable question at the prize-giving was whether I had a crime writer who would be my guide.
Who is that man in a white shirt, black necktie and what appear to be blue plaid pajama pants? And why is he running around a village tasting and drinking all kinds of food? That's Wilbur Sargunaraj. He calls himself "India's first YouTube star." His videos about life in India have drawn more than a million views. And now he's made some very first-class videos for NPR's Goats and Soda blog: "Dunk-A-Chicken: The Village Way" and "The Village Way: Food."
Planet Earth is a vast place, with humans scattered all over it. But how we're distributed is far from even. About half of the planet's 7.5 billion people live in just seven countries. China tops the list with over 1.4 billion people, while its neighbor India is catching up fast at 1.3 billion. Though far below the billion mark, the United States comes in third, with about 325 million people. Indonesia, Brazil, Pakistan and Nigeria round out the top seven.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".