To be a better boss by helping every colleague to become the very best that they can be. That means seeing everyone as an individual, not just a number on the payroll, and giving them the freedom to use their initiative; being trusted with authority creates confidence and self-esteem. The result is a happier and more successful workplace. The best bosses clear away the obstacles that get in the way of great people doing a great job.
A There are lots of ways to say "thank you" and "well done". At Timpson, as well as saying it face-to-face, we do it by giving every colleague their birthday off, honouring long service with awards, and featuring star performers in our weekly newsletter, but the best praise comes with an element of surprise. Our scheme, which is called Dreams Come True, literally turns some colleagues' big wish into reality.
A I doubt whether many managers watch either of these programmes to spot tips on how to run a better business. But there's more merit in Dragons' Den than The Apprentice, which is more of an entertaining reality game show than a serious look at management. Trying to guess who will get fired is fun, but I can never work out how Lord Sugar makes up his mind. The Dragons are more logical and their programme comes to life when you try to decide which companies deserve to attract their investment.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".