Each week The Sun's John McIntyre presents a relatively obscure but evocative word with which you may not be familiar, another brick to add to the wall of your vocabulary. This week's word:Before we started shrinking from the terms dementia and Alzheimer's, taking quiet inventory of our memory and other faculties, we had a gentler word for the fading of intellectual acuity with age: dotage.
I ask the students in my editing class at Loyola University Maryland if they understand how poison ivy operates. Usually I have to explain. The first time you come into contact to poison ivy, if you are susceptible, nothing happens. But your immune system detects the antigen in the sap on your skin and sets an alarm. So the next time you come into contact with poison ivy, your immune system reacts with itching, a rash, even blisters.
A colleague has stumbled upon a Facebook group calling itself the "‘Whom Appreciation Society,” and it is an hoot. Their statement of purpose: “The distinction between 'who' and 'whom' is one of the most important, basic and yet sadly neglected aspects of English grammar that have faded in popularity since the advent of descriptive over prescriptive grammar. …“Whom is dying out! The only way one can save it is to use it correctly as often as possible.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Obama AND Romney or Obama + Romney.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used.) For example, search for democrat OR republican to find results that refer to
Democrats and/or Republicans.
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".