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Articles by Jonas Prosell
A Structured Approach to Digital Presence and Commerce
Join Tietoevry Create, Inriver, and Keyshot for an exclusive webinar exploring how B2B companies can elevate customer experience and business performance through modern digital commerce strategies, spanning everything from world-class product visuals to recurring orders and self-service portals.
How digital commerce becomes an icebreaker for digital transformation
You might wonder how. Well, to facilitate the buyer's journey and the functionality required for digital commerce, the webshop and self-service features need to receive the right information from underlying systems, and transactions need to be executed according to customer expectations. Everything needs to happen consistently and in a timely manner.
Hur stödjer kundportalen er interna (sälj)effektivitet
Customer expectations and needs are important, but often internal productivity is still a crucial driving force when the companies we encounter initiate the construction of their next customer portal. The focus often lies on sales efficiency and scalable customer service. However, we see that the productivity gains go beyond that. Fortunately, the goals of improving customer experience and internal efficiency do not have to be in opposition to each other.
How will the EU's Digital Product Passport affect you?
In this blog post, we reflect on the benefits of preparing for the new regulation expected in a couple of years. We also discuss how PIM (Product Information Management Systems) and other technologies can help create profitable solutions that encompass the entire value chain, including reparability and other important characteristics for circular models. The EU's digital product passport should not be seen in a negative light. Sustainability is already high on the agenda for most companies.
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