The snow has finally arrived — or it had arrived when I wrote this on Nov. 2. That means it’s time for my annual column on shovelling your walks, a concept far too many people ignore. Over the last six months, I have lost 75 pounds due to cancer and cancer treatment. Instead of just losing fat, I lost a lot of muscle mass, which means that my balance is lacking. I tend to fall over a fair bit, and I have the bruises on my face and body to prove it.
On a recent weekend road trip, my oldest son was told repeatedly to take his headphones out of his ears and join the conversation. Eventually he was asked to hand the phone to my wife. Instead of begging for forgiveness, he got snarky. The next thing I knew, the window was rolled down and the phone is now somewhere between here and Radisson, in several pieces. This isn’t a rare occurrence.
To start with, I want to address a mistake I made in my last column. I wrote that “most employees work in places where minimum wage is the rule,” but that’s untrue. I don’t know why I inserted that in there. It wasn’t really a point I was trying to make, and it was incorrect. I’ll do everything I can to make sure I don’t make a mistake like that again.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".