This is one of my regular disclosure posts. You can read more of them here. Flights and accommodation were paid for by Schneider Electric. I travelled economy class on Qantas and stayed in the conference hotel which was the Kerry Hotel in Kowloon, Hong Kong. The Kerry hotel is a brand new, super-fancy hotel where all the lights are controlled from a little panels scattered around the room that you spend 20 minutes figuring out on the first night.
Justin talks to Mark Kelly, Director of Cloud Infrastructure at Scripps Networks, about Scripps’ move to cloud. They discuss how you need to convince more than the technical people of the value in moving to cloud systems. You need to convince the customers of the systems (‘The Business’) that their lives will be better if you do. They talk about what Sumo Logic was able to do for Scripps, and what systems now look like after having moved to cloud.
Justin talks to Matt Benke, CEO and Founder of Spare5, and Andy Ganse, Principal Data Scientist, about how they use humans to complement machine learning and data analysis techniques. Spare5 is so-named because people can take a spare five minutes out of their day to do a task allocated to them by Spare5’s system, a bit like Amazon’s Mechanical Turk, but a task that they are good at and enjoy.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".