I’m a reporter that uses social listening to find emerging stories that resonate with an online audience. Topics I cover often include Arizona State University, teen issues, viral posts and breaking news.
I also am a coach and live-event host for the Arizona Storytellers Project.
Everyone who lives in the neighborhood knows Jose. For more than 25 years, he has spent every day pushing a small cart full of Mexican ice cream, called "paletas," up and down 35th Avenue, roughly between Thomas and Indian School roads in Phoenix. "Don Jose" is so beloved that many in the neighborhood have raised more than $5,000 for him through two fundraisers.
Little is known about Des' life before a fateful day in 2009. The exotic cat might have been bred with house cats to create hybrids. Or maybe he was just an exotic pet with an owner willing to risk keeping him illegally. Des is a purebred serval, a medium-size exotic cat native to Africa that weighs 30 to 40 pounds and has big ears and the longest legs of all cats relative to body size. Arizona law prohibits people from owning servals and other big cats as pets.
Tortoises might not be the animals that first comeÂ to mind when discussing runaways, but one in Gilbert is trying to crawl to the top of the list. The little buddy weighs in at about 40 pounds, according to Sgt. Darrell Krueger,Â and has a yellow-tinted shell. Someone reported the runaway atÂ 7:40 a.m., so officers headed toÂ a neighborhood near Cooper and Guadalupe roads. They found theÂ tortoise taking a stroll near Velero Street and Cayman Square Drive.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Obama AND Romney or Obama + Romney.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used.) For example, search for democrat OR republican to find results that refer to
Democrats and/or Republicans.
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".