After David Attenborough drew much-needed attention to the global crisis in oceanic plastic pollution in Blue Planet II, the government and the Church of England used the discussion’s momentum to make strides in environmental awareness. Then, the BBC announced it would be working towards banning single-use plastics across the corporation by 2020. Here, Creativebrief editor Kara Melchers spells out why she thinks plastic isn’t a consumer problem, it’s a design problem with attainable solutions.
2018 is the year for making stuff happen. Introduced by Kara Melchers, Managing Editor of BITE and Izzy Ashton, Writer and Researcher for BITE, this three-part podcast is a lesson from passionate leaders in how to transform the richness of ideas into real business value. Hear from the inspirational Jude Kelly, Artistic Director of The Southbank Centre and Founder of The Women of the World Festival, as well as the acclaimed modern-day Philosopher and bestselling author Alain de Botton.
You may have used the proverbial saying ‘I’ll eat my hat’, but have you ever thought that you might be eating your hat without even realising? According to a recent report by the Ellen MacArthur Foundation, half a million tonnes of tiny synthetic fibres are deposited in the ocean every year, which cannot be cleaned up. As a result, they’re ingested by sea life which means we could end up eating our own clothes as they re-enter the food chain.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".