The road to inventing the bicycle was a bumpy one for Karl Drais, the German aristocrat who launched the “running machine” in 1817. His wooden, two-wheeled contraption without pedals evolved into the modern bicycle. This year marks the 200th anniversary of the date on which Karl Friedrich Christian Ludwig Freiherr Drais von Sauerbronn took his new invention out for a ride — or a “run.”Today, I’m dedicating this column to the bicycle bicentennial.
You won’t hear Lili Heim bragging about sweeping the NorCal High School Cycling League’s five-race mountain bike series this year. In fact, the soft-spoken Aptos High junior needs a nudge to talk about her cross country success. Heim first gave fat-tire racing a try two years ago at Aptos and has stuck with it, steadily pushing herself harder.
If I rode my bike as often as I took naps, I’d be in great shape. In fact, I’d probably be headed to the Olympics. But when I hit the sack instead of the trails, it’s harder for me to get back in the saddle. Of course, when I’m flying downhill on my fat tires, it’s so much fun that I want to ride all the time. But consistency has never been my strong point. That’s why I admire cyclists like Bryan Berry of Boulder Creek.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Obama AND Romney or Obama + Romney.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used.) For example, search for democrat OR republican to find results that refer to
Democrats and/or Republicans.
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".