I recently solved one of Santa Cruz’s greatest mountain bike mysteries: What lies beyond Sand Point, the scenic overlook at the Forest of Nisene Marks State Park? It’s not truly a mystery: Thousands of people already know the answer. It’s just that for the past 20 years, I could never motivate myself to ride uphill beyond that point. Who could blame me? The next section of trail is nicknamed, “The Wall,” and it’s a notorious test of leg muscles and lung power.
When I heard about Santa Cruz’s new bike boxes, I was pleasantly surprised. We’ve had bicycle storage lockers for years. I didn’t know we needed more, but I was all for it. Turns out I wasn’t in the know at all! I discovered that “bike boxes” actually refers to green-and-white painted markings on the road that increase the visibility and safety of cyclists at intersections.
The road to inventing the bicycle was a bumpy one for Karl Drais, the German aristocrat who launched the “running machine” in 1817. His wooden, two-wheeled contraption without pedals evolved into the modern bicycle. This year marks the 200th anniversary of the date on which Karl Friedrich Christian Ludwig Freiherr Drais von Sauerbronn took his new invention out for a ride — or a “run.”Today, I’m dedicating this column to the bicycle bicentennial.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Obama AND Romney or Obama + Romney.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used.) For example, search for democrat OR republican to find results that refer to
Democrats and/or Republicans.
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".