Part of the new series “Leading Entrepreneurial Success Today”Most everyone who runs a small business dreams of dramatic, exponential success, and an easy path to it. But most everyone who’s done it knows it’s neither quick nor easy. To learn more about the essential do’s and don’ts of building exponential, sustainable growth for small businesses, I was excited to catch up with digital marketer Babak Azad. Babak certainly knows something about scaling businesses.
Part of the series “Braving Up To Build Your Best Life”If you’ve ever been bullied by a boss or colleague, you know that the psychological and emotional damage is real and often extremely challenging to overcome. Among the thousands of professionals I’ve worked with over my 35-year career, many have been bullied and were deeply confused as to what to do about it. And their careers (and well-being) took a serious turn for the worse because of it.
Part of the series “Living and Working Better”For the past two years, I’ve been running a training course for new coaches, to help them master a wide variety of topics around building more success, impact, and efficacy in their work. One of the topics we cover intensively (that generates a lot of questions and concerns) is developing strong, effective boundaries that protect your time, energy and your reputation, and keep you sane and happy in your work.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Obama AND Romney or Obama + Romney.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used.) For example, search for democrat OR republican to find results that refer to
Democrats and/or Republicans.
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".