Most apps start small and add features and (hopefully) usability improvements year by year. Small business accounting apps, on the other hand, have evolved in the opposite direction. Products from companies like Peachtree and DacEasy and MYOB started their lives as full-blown, multiple-module, highly complex applications that were priced for the small business market in the early 1990s. The problem? They offered far more than most companies needed.
There's no shortage of cloud-based accounting services that are appealing to very small businesses. The online services we review here stand ready to meet the needs of a large swath of the workforce—the very smallest of businesses. Three of the services could be used by companies employing 10 or more people, but most of the products are aimed squarely at freelancers, independent contractors, and sole proprietors.
FreshBooks is the site to beat when it comes to managing and tracking invoices, time, and expenses for the very small business that doesn't need full-blown double-entry accounting. FreshBooks recently made a bold move: It started from scratch with its popular online invoicing application. The new FreshBooks provides a much improved user experience in order to to make the site easier and faster to navigate, to improve collaboration, and to be able to rapidly deliver product enhancements.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Obama AND Romney or Obama + Romney.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used.) For example, search for democrat OR republican to find results that refer to
Democrats and/or Republicans.
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".