Young Avenue is something unique, and bit by bit, developers are changing it. In 2016, developers tore down the Cleveland Estate and the George Campbell Mansion (built circa 1909 and 1902) respectively. They were steps away from Georgia and David Piper’s house. They say they were shocked and saddened when the demolition began, as the street’s history is one of the reasons they chose their “elegant, old” house.
Blow the dust off that manuscript and sort through your USB sticks – it’s almost time for the APMA’s Pitch the Publisher and Blue Pencil Café events at Word on the Street! WOTS will take place on Saturday, September 16th at the Halifax Central Library. This year’s Pitch the Publisher will take place from 2:00pm to 4:00pm and participants will get 5 minutes to pitch their book idea to a panel of Atlantic Canadian publishers.
Marketing is a continually evolving field; an evolvement that is highlighted in an infographic from Infogroup Targeting Solutions that looks at marketing tools and strategies from the last 50 years. The infographic, "Evolution of Marketing Data: The Path to Personalization," starts with the 1960's micro-scaled, mass appeal marketing approach, which was done by sending out campaign and promotional items through the mail.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".