Katy Bachman on Muck Rack

Katy Bachman

Verified
Washington, DC
Veteran Media Journalist — Freelance

Veteran media journalist covering advertising, media & tech issues

Skeptical Crowd For Wheeler’s Auction Pitch

tvnewscheck.com — Stepping out from behind the podium in a symbolic gesture of breaking down barriers with a tough audience, FCC Chairman Tom Wheeler used his NAB Show keynote speech to return to now-familiar themes to convince broadcasters that the auction was a “once-in-a-lifetime opportunity.” He addressed some of the broadcasters’ questions, but not all of them, leaving the biggest concerns about the auction at home in Washington.

Broadcasters Wary Of State, Fed Ad Tax Push

tvnewscheck.com — Lawmakers and officials struggling with poor finances in North Carolina, Illinois, Pennsylvania and California are eyeing a tax on advertising as a way to help solve state budget crunches. At the federal level, lawmakers are looking at limiting the advertising tax deduction as part of broader federal tax reform.

9 Times Media Changed the Outcome of a Presidential Election

adweek.com — Presidential candidates ignore technology at their peril. With each election, advances in media, analytics and targeting have given tech-savvy candidates a distinct advantage in the political marketplace. From Eisenhower's TV ads to Obama's focus on Twitter, here's how presidential candidates became technology front-runners.

Broadcasters Wary Of State, Fed Ad Tax Push

tvnewscheck.com — Lawmakers and officials struggling with poor finances in North Carolina, Illinois, Pennsylvania and California are eyeing a tax on advertising as a way to help solve state budget crunches. At the federal level, lawmakers are looking at limiting the advertising tax deduction as part of broader federal tax reform.

Skeptical Crowd For Wheeler’s Auction Pitch

tvnewscheck.com — Stepping out from behind the podium in a symbolic gesture of breaking down barriers with a tough audience, FCC Chairman Tom Wheeler used his NAB Show keynote speech to return to now-familiar themes to convince broadcasters that the auction was a “once-in-a-lifetime opportunity.” He addressed some of the broadcasters’ questions, but not all of them, leaving the biggest concerns about the auction at home in Washington.

FCC’s Sheriff Explains His Modus Operandi

tvnewscheck.com — ldquo;I think about prevention, and not just enforcement,” says FCC Enforcement Bureau Chief Travis LeBlanc. He argues that his approach should be better for the industry. “We’re moving faster, we’re not holding up renewals - there’s certainty. It’s a much better world than it was a few years ago.”

FCC To Examine Verizon's Supercookies

mediapost.com — The Federal Communications Commission will examine Verizon's use of supercookies for potential privacy violations. Verizon Wireless came under fire earlier this year from privacy advocates for using a tracking technology known as "supercookies" or "zombie cookies."

FTC sees privacy threats in the 'Internet of Things'

politico.com — As consumers buy up fitness trackers, Internet-connected thermostats and even Web-enabled cars and toothbrushes, the Federal Trade Commission has a message: It’s watching. The agency is warning that as millions of new smart devices make people’s daily lives more convenient, they’re also collecting reams of personal information that...

Barack Obama presses privacy, data breach agenda post-Sony

politico.com — Taking advantage of growing consumer fears about identity theft and data breaches in the wake of the high-profile Sony hack, President Barack Obama on Monday rolled out a slew of cybersecurity and privacy initiatives, previewing proposals he’ll make in his Jan. 20 State of the Union address.

Geeky trade deal could boost global tech

politico.com — It could be the best thing to happen to tech geeks around the world in years. Video game consoles, GPS devices, loudspeakers, medical devices and even printer ink cartridges look likely to gain more access to international markets as a result of breakthrough between the U.S.
More Articles →
Sep 22, 2016

Any make goods? RT Facebook Overestimated Key Video Metric For Two Years  http://on.wsj.com/2cGXtFW  via @WSJ

Sep 22, 2016

Grave error - This is what happens when there is no third party/trusted & accredited research firm  https://twitter.com/wsjcmo/status/779101775198621696 


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