The past few years I haven't been as enthusiastic about Halloween as I usually am. I think I've figured out why. Last year, my wife Amy and I visited her parents the weekend before Halloween and joined them in their church's “Trunk or Treat” event. Everyone parked their cars, pulled out lawn chairs and gave candy to a parade of 100 or more children. It was bright and sunny out, too hot by my standards. Most folks giving out candy had some sort of gimmick.
“I'm unemployed. I'm seventy-five years old. I hate flying. But I'm sitting on 90,000 gallons of kerosene about to be blasted into space on a mission that cost four hundred billion bucks. “NASA told me that I should wear my helmet on the way up. I said, ‘No thanks.' I know that helmet or not helmet, if we're dumped on the ocean, it will be as fine ash. If they don't like it, they can kiss my saggy, old butt.”Those are the introductory paragraphs of B.C.
I hate to say it, but when I think about the Oklahoma State Fair, the first thing that comes to mind is delirium-inducing heat. That's all because of one particular fair more than 10 years ago. Don't get me wrong; I think the fair is great. I'd go more often if I didn't have a social anxiety thing about crowds. And if I could regulate my body temperature better. This year's fair, which starts Thursday, looks like another hot one.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".