The first time Phillip Wellman saw the San Antonio Missions, he cried. He was standing at V.J. Keefe Field, the Missions’ home park at the time, holding up a foul ball he had chased down in the stands. Wellman was in second grade and full of excitement. The first professional baseball game he’d seen had just ended and players from the home team were filing past him as he stood near the infield fence, ball in hand. Who would stop and sign his prize? The starting pitcher? The catcher?
Tom Keyser spent the first 18 years of his life living on top of a grocery store. He’s spent the past 22 working from the 25th floor of a downtown high-rise. Between the grocery store and the high-rise, Keyser, 70, married his college sweetheart and got divorced. He joined a prominent law firm and lost his license to practice. He accumulated wealth and went bankrupt. He partied with friends and got arrested for possession of cocaine. The arrest became a pivot point.
If you want to know the size of one father’s heart, look inside his car. Abel Valdez, 46, has piled seven boys from the barrio into a Chrysler 300 to take them to basketball practice. They are not his biological kids but might as well be. Every one of them leans on him like a dad.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Obama AND Romney or Obama + Romney.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used.) For example, search for democrat OR republican to find results that refer to
Democrats and/or Republicans.
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".