From pop-ups on rooftops, inside warehouses and in subterranean gardens to food markets celebrating different cultures and bespoke festivals, food and drink-themed brand experiences are becoming a staple of London's restaurant and bar scene. When it comes to promoting food and drink, sampling has long been seen as the traditional route to getting a consumer to taste a product. Sampling methods, however, have being transformed in recent years, evolving into full-scaled bespoke, branded experiences.
Swedish home appliances brand Electrolux is showcasing initiatives related to sustainable cooking, reducing food waste and caring for clothes at The Stockholm Act, a festival raising awareness for sustainable development towards 2030. The festival kicks off today (21 August) in Stockholm, Sweden, and brings together people from politics, business, science and art to explore steps to build a more sustainable world.
Adidas Originals has opened the doors to the EQT Creator Studio, a pop up studio in London, to mark the release of its new range of EQT trainers. The space opened at the weekend with a performance from Jamie XX and special guests. It will remain open until 25 August. Over the seven days, Adidas is hosting a programme of headline gigs, talks and workshops, focusing on design and creativity related to fashion, music, art and sneakers.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Obama AND Romney or Obama + Romney.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used.) For example, search for democrat OR republican to find results that refer to
Democrats and/or Republicans.
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".