There was a time when nearly every PC was a desktop and only “road warriors” spent the extra money to buy a laptop. Now, laptops outsell desktops, and a lot of people use them at home, at the office and on the road. They’ve become so ubiquitous that I often hear people refer to “laptop” as a generic name for a personal computer. But there are still plenty of desktop PCs on the market as well as people, including me, who prefer using a desktop PC whenever possible.
For more than 50 years, tech professionals and journalists have been coming to what used to be the Consumer Electronics show, now known as just CES. Its sponsor, too, has changed its name from Consumer Electronics Association to Consumer Technology Association as a way of broadening the appeal of the organization and the show. These days, with technology so integrated into our products and lives, it could be called the Lifestyle Show.
As I was driving down Las Vegas Boulevard last night I asked Alexa to play Elvis Presley and seconds later the King was crooning in my car, just as he did thousands of times on that very same strip during his lifetime. I then asked to hear KCBS News from San Francisco and that local news station started playing through my car speakers. Seconds later I changed the channel to MSNBC (audio only) from TuneIn and then, using my voice, I asked Alexa for driving directions to my hotel.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".