Singapore Tourism Board STB today announced record growth for the island nation’s tourism sector in 2017. Overall tourism receipts and visitor arrivals achieved record highs, however the business events industry saw mixed results. The number of business travellers and Meetings, Incentive, Conventions and Exhibitions BTMICE dropped by 5 per cent to 1.75 million in 2017, however this decline was offset by an increase in spending. For the first three quarters of 2017,...
Combining art and science is something Miguel de Andres-Clavera does on a daily basis. In his creative lab at Google’s APAC headquarters in Singapore, he works with organisations to push the limits of technology and tell meaningful brand stories that have a real-life impact. In doing, he says, brands must be willing to stretch and test their imagination because “we can’t solve problems with the same mind-set that created them”. How will...
Based in London, Jon Hamm has led creative work at Geometry Global since 2014. A philosophy graduate, he has a background in film and TV and began his career making commercials at Ridley Scott Associates. This interview explores Hamm’s personal perspective on what makes up a brand, and how the nature of creative work at agencies is changing. In the simplest possible terms, what does the term brand experience’ mean When I...
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".