LEIGH GALLAGHER is an Assistant Managing Editor at Fortune magazine, where she edits feature stories on a variety of subjects, oversees Fortune franchises including the magazine’s 40 Under 40 rankings and hosts Fortune Live, Fortune’s new weekly half-hour business news show. She is also a co-chai...
It’s the final few weeks of summer, and like many others this month, I’m wrapping up things at the office to get ready for a summer vacation. I’m taking two weeks to go to the beach and it feels much needed: It’s been a busy year, the fall promises to be busier still, and—yes, I know, play me a violin—I didn’t take a vacation last year because I crash-wrote a book. So I’m particularly excited for this one.
The leadership crisis at Uber has gone from bad to worse to almost comical, if there wasnâ€™t so much money at stake. On top of its existing struggles in the wake of CEO Travis Kalanickâ€™s ouster in June, the latest chapter is the bitter battle playing out between venture capital firm Benchmark, which filed suit against Kalanick last week; another group of investors who publicly condemned Benchmark for the move; and an alleged plot by Kalanick to â€œ Steve Jobs it â€? and stage a comeback.
Some brands have their fans—and then they have their superfans. Apple has legions of fanboys (and fangirls). Harry Potter has Potterheads. T.J. Maxx has Maxxionistas. Beyoncé has the Beyhive. And home-sharing platform Airbnb has Debbie and Michael Campbell. Four years ago, the Seattle couple—at the time ages 58 and 68, respectively—retired, cleared out their home and put their belongings in storage, and set off to “live” their retirement in Airbnb listings all around the world. They didn’t stop.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Obama AND Romney or Obama + Romney.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used.) For example, search for democrat OR republican to find results that refer to
Democrats and/or Republicans.
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".