This past July, as Dawn Lippert surfed the swells at her home beach in Honolulu, a rogue board sprang up and slammed her between the eyes. It could have been a knockout blow. But Lippert, a former high school soccer champ who had taken up surfing when she arrived here a decade ago—fresh from Yale and working as an energy consultant to the state as it began to wean itself from fossil fuels—possesses a resilient athleticism.
All along the straight-shot roads of Nolan County in West Texas, wind turbines soar over endless acres of farms, the landscape either heavy with cotton ready to harvest or flushed green with the start of winter wheat. The turbines rise from expanses of ranches, where black Angus beef cattle gaze placidly at the horizon. Here and there are abandoned farmhouses dating to the 1880s, when this land was first settled and water windmills were first erected.
The town of York, Me., is putting up what could be a bridge to a better future, not because of it where it goes but because of what it is made of: plastic. Plastic bottles have been the bane of landfills for decades because they do not degrade. To find other uses for these strong and persistent materials, some manufacturers have melted them into boards for beach house decks or spun them into clothing materials.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".