Carrie Maslen, vice president sales operations at Samsung Electronics America, landed her first job in tech with HP the year the company introduced its first personal computer. The smartphone you carry in your pocket is 1,000 times more powerful than that computer was, she says, but that isn’t the only thing in tech to change in the last 25 years. Today, there are more opportunities for women in tech and more women in visible roles, Maslen says.
In 2015, Teresa White became the first woman, and the first African-American, to hold the title of president at Aflac in its near 60-year history. She credits her success with her ability to write computer code, not only because it’s an unusual skill for an African-American woman but because, she says, it gave her confidence. Every day White leverages three practical concepts from coding—logic, patience and attention to detail.
Working from home is still an eyebrow-raising subject in some workplaces. Still, nearly 4 million U.S. employees — about 3 percent of the U.S. workforce — worked remotely half the time in 2015. Times are changing, and while most experts credit millennials and their push for greater work-life balance with the increased acceptance of teleworking, it’s actually older employees who work from home most frequently. The average telecommuter is 45 years of age or older.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Obama AND Romney or Obama + Romney.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used.) For example, search for democrat OR republican to find results that refer to
Democrats and/or Republicans.
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".