It was the evening of Friday the 13th. Being superstitious the nerves were a little jangly. What could possibly go wrong? A delivery due earlier in the day had already been thwarted by the lorry getting a flat tyre. And a night on the town, surely nothing could happen to dampen our spirits. . . Luckily for us there were no horrific happenings to make our night a washout. No booking debacles, nor order mix up and no hair in the food.
As I departed baggage claim at Victoria International Airport, I overheard a man asking the tourism desk: “Where am I? When I booked this trip in Orange County, I thought I was going to Vancouver.”“You’re on Vancouver Island,” the woman began, pulling out a map. I hurried out, though I really wanted to tell him, “Stay here, you won’t regret it.” I hope he took a few serendipitous days in Victoria. It’s an easy-enough confusion.
Growing up in the rural Deep South, I didn’t have the inherent fondness for apples which seems such a part of the Midwestern psyche. The big apple tree in our garden bore hard, mostly sour, fruit that never seemed to ripen. Mildewed from the humidity and pockmarked from insect bites, they weren’t very appetizing. You might understand why I preferred peaches and figs, for these grew abundantly and were luscious. The grocery stores carried mostly Red and Yellow Delicious apples.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".