I’ve been growing a small business, and we’re getting larger now, adding new locations and expanding the team. So far, we’ve all been based in the same office, but now I have to consider how to remain unified when some people work from home and others have offices in different cities. What’s the best strategy for us? There is no “one size fits all” solution; the best approach depends on your industry, your customer base, your service model and your employees’ needs and preferences.
Q: I was recently given responsibility for a somewhat struggling work group at my company. I had worked with them previously, but not closely. In my first month I've been concerned about the lack of understanding of their roles â€” some of them had never even seen their job descriptions â€” and resistance to change as I put more structure in place. What do you recommend? A: The people on this team have not been set up to succeed, so it's up to you to help them turn the corner.
There are superficial solutions, and then there are deeper options you could pursue. Q: I’ve been Facebook friends with a co-worker for a few years now; it’s been nice to know a little more about each other outside of work. In the past several months, though, she’s been posting a lot of political stuff that I disagree with, and it’s uncomfortable for me at work now. What should I do? —Dyan, systems analystA: There are superficial solutions, and then there are deeper options you could pursue.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Obama AND Romney or Obama + Romney.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used.) For example, search for democrat OR republican to find results that refer to
Democrats and/or Republicans.
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".