**Editor’s Note: Click here for our most recent list of important channel-program changes you should know or here for our recently compiled list of new products and services. **Sophos on Wednesday added to its partner-program lineup an initiative aimed at supporting customers’ increasing use of public cloud.
Altaro Software may not be the best-known name in VM-based backups, but it recently announced 40 percent year-over-year revenue growth as its user base topped 40,000 customers, so it’s worth a look for resellers and MSPs serving Altaro’s target small and midsize enterprise market. While not yet 100-percent channel in the United States, that’s the company’s goal; it now has 7,000 partners globally offering Altaro VM Backup, which protects more than 400,000 Hyper-V and VMware virtual machines.
Lorna GareyChannel Partners is part of a massive, diverse extended family, from close cousins SDxE, MSP Mentor, VAR Guy and Talkin’ Cloud, to Light Reading, Ovum, the IoT Institute, Telecoms.com and hundreds more sites and events owned by our parent company, Informa. My talented editorial colleagues cover technology and business topics that shed light on what your customers, competitors and top suppliers are thinking about now — or will be soon.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Obama AND Romney or Obama + Romney.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used.) For example, search for democrat OR republican to find results that refer to
Democrats and/or Republicans.
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".