At the end of a year at Stanford University in June 2010, I had sat zero exams and earned no degree. I had no start-up of my own to boast of and would in fact be returning to the same job I had beavered away at before my year out. When my landlady asked me what was the most important thing I had learnt during my time in California, I replied: "I learnt to have fun again." If you are thinking, well that doesn't sound like good use of time, I don't blame you.
Two weeks ago, I dropped by the National Gallery Singapore on a Saturday afternoon to find snaking queues outside each of the galleries showcasing the works of Japanese avant garde artist Yayoi Kusama, 88, the woman whose polka dot, pumpkin and infinity net paintings and installations have drawn huge crowds not just here but in museums around the world. Kusama is remarkable for many reasons, not least because she has struggled with mental illness all her life.
On a recent visit to New York City, I lost my way on two separate occasions while walking through Central Park. There was a time when that would have been a far from pleasant experience; in the 1980s, for sure, which was when I first visited the city as a child with my parents and younger brother and wondered why our Chan Brothers Travel package tour included a stop at a park that struck me as dirty, dusty, pockmarked by graffiti and reportedly riddled with crime.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Obama AND Romney or Obama + Romney.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used.) For example, search for democrat OR republican to find results that refer to
Democrats and/or Republicans.
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".