I’ve been thinking a lot about transparency and I hear you have been, too. In a time of seemingly endless sources of news, and increasing manipulation of the technology to deliver it, it seems like a good thing to focus on. You and I are in agreement that transparency is generally a good thing and anything that can be done to provide clarity for the audience should be pursued. But, as with everything else in life, it’s complicated.
This time last year I was exhausted. Exhausted from reading. Reading every tome, thread, tweet about the 2016 election. My brain was flooded with information, I twitched at every news alert, worried about missing something vital as the epic campaign unfolded. I needed a break to cleanse my brain from the overload. I knew there was a solution to this problem, a way to detox. I needed to read some more but definitely not news.
Revelations of sexually and professionally inappropriate behavior by men has become a quotidian part of our day. This weekend’s contender, former public radio host John Hockenberry, charged with being not just a harasser, but all round bad guy and bully. This story is a little different than the others; it’s reported by a writer/author who was a guest on his show, The Takeaway, who took it upon herself to investigate his behavior after being the recipient of weird and inappropriate attention.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".