As a health-care professional, Emily Lap Sum Musing was well aware that mistakes can – and do – happen in hospitals. But the extent of the problem didn’t hit home for Musing, the chief patient safety officer at Toronto’s University Health Network (UHN) and a professor in U of T’s faculties of Pharmacy and Medicine, until it affected her own father, Yin Ling Wong.
Ferguson, long fascinated by con-artistry, mixes comic scenes with serious questions: Is faith simply a seizure in the temporal lobe? Is identity malleable? With a Dan Brown earnestness, he juxtaposes modern science with ancient Christian symbolism. Ferguson is a clever writer and the premise is indeed crafty: medical student Thomas Rosanoff, dumped by girlfriend Amy Lamiell, aims to win her back by “curing” her beloved brother, who’s been diagnosed with schizophrenia and claims to be Jesus.
The novel begins enticingly. Norma Ross, thirtyish, fiercely private and newly unemployed, has lost the only close connection in her life: her mother, who jumped in front of a train. At the funeral a stranger named Max confronts her, saying he and her mother once had “some real adventures together,” and suggests he and Norma now have “unpleasant business” to take care of. Perhaps my expectations were too high, but I didn’t find Norma quite lives up to its billing.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".