The day has come: Taylor Swift's new album, Reputation, is out in the world, and its tracks of course include what fans interpret as numerous references to various figures in Swift's personal universe — friends, former friends, exes, and, it would seem, her current flame. According to Swifties, their theories about "So It Goes" prove it's about Joe Alwyn.
The death Monday of Helen Gurley Brown, the legendary former Cosmopolitan magazine editor known for bringing single women's sex lives out into the open, prompted remembrances from legions of female fans as well as from colleagues in the publishing industry, including the editors of several major women's magazines. "We've really lost an icon," Marie Claire editor-in-chief Joanna Coles told The Huffington Post.
It's more like 19 times a day, according to research out of Ohio State University, which comes to about every 1.26 hours. The study, which involved 163 female and 120 male college students, all ages 18-25, found that, in confirmation of the old stereotypes, men do think about sex more than women, who have sex on the brain about 10 times a day, but nowhere near as frequently as the oft-quoted, origin-unknown "every seven seconds" has lead people to believe.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".