Rachel Mathis quit the job she loved at a gymnastics company in Fredericton to open her own summer business: a leadership boot camp for teenagers. The first day of summer camp, Mathis, a psychology student at Mount Allison University, stared blankly at the eight teenagers from Fredericton who sat before her. They looked at her with big eyes and shy faces that mimicked exactly how she felt.
A robot prototype named Luke stands more than a metre tall, with a body made of cardboard, string, glue and white construction paper. The features of his grinning face are drawn with a green marker. In one month, Seth Barkhouse and Dylan Renouf, both University of New Brunswick students, will transform the prototype into a wood, aluminum and decal product, with puzzles and tech games installed throughout its body. In one month, Luke will be a real robot.
As Daniel Tichonov taxis dogs around Fredericton, he remembers when his family left Israel to build a new home in the New Brunswick capital. The city never completely felt like home, Tichonov says, until Skya came into the picture, with her big brown eyes and thick coat. She's the reason he's created a Fredericton taxi service for pets called Pets2Go, his job for the summer.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Obama AND Romney or Obama + Romney.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used.) For example, search for democrat OR republican to find results that refer to
Democrats and/or Republicans.
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".