This is what people mean when they say “living the dream.” It’s a postcard day in southern Germany and I have the keys to three generations of classic Porsche 911s. It’s time to see what the fuss is about. Prices for vintage 911s have doubled, tripled, quadrupled in recent years and only appear to be cooling off now. Collectors and speculators rejoice, but the prospect of owning one of the great sports cars is slipping out of reach for many enthusiasts.
It’s 5 a.m. in Andorra, a tax haven masquerading as a country high in the Pyrenees. It’s summer, so the ski hills and duty-free malls are empty. Right now, Andorra is the world’s nicest ghost town. We have a flight out of Toulouse, France, in a few hours. There’s no airport in Andorra, so we’ll drive north, winding out of the Pyrenees to slog a few kilometres across French highways, hopefully avoiding the gendarmerie. There’s no traffic. The sun is an hour away.
If only buying a car was as simple as buying an iPhone. If you want the latest and greatest, Apple releases a new one every September, so you know that’s the time to buy. Car companies, on the other hand, release new models seemingly at random throughout the year. This makes it difficult to jump in at just the right time to ensure your new car stays feeling fresh for as long as possible.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Obama AND Romney or Obama + Romney.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used.) For example, search for democrat OR republican to find results that refer to
Democrats and/or Republicans.
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".