Next month, Dave Leduc will step inside a ring in Tokyo to do something few combat sports professionals around the world are prepared to do. “The Nomad,” as he is known to a growing legion of loyal fans, will face Thai-based American fighter Cyrus Washington in the traditional Burmese form of full contact, bare-knuckle fighting called lethwei that attracts purists of the unarmed combat sports world.
It’s going to a huge weekend for MMA fans across the Asia region. So cancel your plans and settle in. Kicking off a massive weekend of combat sports around the region is Shooto, which heads to Korakuen Hall in Tokyo for a decent card. Crazy Bee trained Takahashi Ryogo, currently riding a four-fight win streak, is the poster boy for the event and will face Frenchman Arnold Quero in the featherweight division.
Social media advertising spend is projected to reach nearly US$36 billion globally by 2017 with US and Canada spending the most and eclipsing US$12.5 billion in 2016, according to eMarketer. Growth on many of the top social media platforms continues to rise as each network rolls out new features and functionalities to better compete for users’ daily time and engagement.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Obama AND Romney or Obama + Romney.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used.) For example, search for democrat OR republican to find results that refer to
Democrats and/or Republicans.
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".