Letâ€™s imagine youâ€™re the CEO of a major corporation. On a scale from one-to-ten, tell me how disastrous you think it would be if an adversary â€“ like a hacker, or a rival company â€“ was able to eavesdrop on every conversation taking place in your headquarters. Ten, right? Itâ€™s a nightmare scenario, but itâ€™s not out of the realm of possibility. Services like Slack and Yammer serve as the water coolers of todayâ€™s companies.
Data released by Stack Overflow earlier this morning suggests that obtaining a computer science degree only translates into a modest pay bump. Stack Overflowâ€™s 2017 Developer Ecosystem report shows those with Computer Science degrees only earn ÂŁ3,000 more per annum compared to those without. On average, developers without a university education reported earningÂ ÂŁ35,000 ($47,500) yearly. Those with a batchelors degree reported yearly average earnings ofÂ ÂŁ38,000 ($51,500).
Tom Van de Wiele, a security researcher with F-Secure in Denmark, has an interesting project. The Belgian-born researcher has taken to photographing people with their company ID badges on display, and posting them on his Twitter page with the hashtag #protectyouraccesscard. So far, heâ€™s managed to capture dozens of ID cards, mostly from people walking down the street, or riding public transport. Thereâ€™s a serious point behind it, as Van de Wiele explained to me.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Obama AND Romney or Obama + Romney.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used.) For example, search for democrat OR republican to find results that refer to
Democrats and/or Republicans.
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".