When someone pitched me the Fabriq Chorus last month, I couldnâ€™t help but think it was the worst-possible time to release an Alexa-enabled smart speaker. Amazon had just released a swathe of compelling and intriguing new Echo devices, all benefiting from the name-recognition of its maker. Who would care about a brand-new device from a manufacturer few people had actually heard of? But out of interest, I accepted the offer of a review unit.
With two weeks left until he turned thirty, Marc KĂśhlbrugge made a daunting realization â€” no, not that his twenties were almost over. He had failed to achieve his goal of seeing his name in Forbesâ€™ 30 under 30 list. Not content to merely try for Fortuneâ€™s consolation prize 40 under 40 awards, he instead decided to launch his own list of whoâ€™s who, called (what else?) 100 under 100. 100 under 100 is perhaps the most attainable â€œwhoâ€™s whoâ€? list around.
Where did the dragons go? I remember when the Internet was a sword used to bring the most heinous people to justice. Those who quite rightly deserved their comeuppance. Yâ€™know. Dragons. The Martin Shkreliâ€™s of the world. People for whom there was no doubt that they were indeed bastards, and therefore fair game. Iâ€™m all for punching up. In fact, I think as a society weâ€™re obligated to punch up. But the recent public shaming of harmless YouTube beauty icon Zoella sits uneasy with me.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".