The idea of spending a small fortune during the holidays is hardly a foreign concept. American consumers are used to charging up a storm for things such as gifts, decorations, and travel. But clearly, some of us are bigger spenders than others. According to data from Bank of America, Gen Xers aged 35 to 50 had the highest levels of spending among all other age groups last year, averaging $931 on holiday-related purchases. By contrast, 51- to 65-year-olds spent $853.
There's nothing like a Thanksgiving meal to ring in the holiday season. Unfortunately, millions of Americans will be hitting the stores the following morning without having so much as digested their food to capitalize on the so-called best deals around. And those who do so risk not only spending too much money but also buying products that aren't particularly great or high in quality.
Many people head into the new year with all sorts of personal improvement goals. Some people want to lose weight, others vow to stop a bad habit, and a lot of folks hope to get a better job. Improving your work situation, however, isn't like getting in better shape or stopping smoking. It's not something you can do on your own. To get a better job, you need someone who's hiring. That's not something you can do yourself, but there is a lot of work you can do to make yourself a better candidate.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".