1. Do you squeeze your tube of toothpaste, or roll the end so it all stays at the top? 55% said they’re squeezers. 45% are rollers. For the record, I’m a roller. 2. When you say the word that’s spelled G-I-F, how do you pronounce it? It’s an even split. 50% say it with a “J” sound . . . JIF. 50% say it with a “G” sound . . . GIF. For the record, I go with JIF sound. and for what’s it’s worth, the guy who created GIFs also says it’s “JIF.”)3.