City magazines are not new. Almost every major U.S. city has one. In 1983, Bakersfield was not thought of as a major city. However, one couple, Les and Donna Corum, saw something else.
They saw a vibrant, growing community of dynamic people who had refined tastes and a desire to transform their town into a better place. They also saw a business environment that was friendly, expanding, and in need of a new medium to communicate and establish brand recognition. Source