“Ricer”. Is it a slur, a racial put down, a term meant to put down a vehicle for looking the part, but not having the goods to back it up? In Rochester, New York, “Ricer” takes on a new meaning. “Ricer” is the nickname given to STM’s 9- second street and strip EVO. While the ignorant often label all types of Japanese performance vehicles “Ricers,” STM figured there’s no better revenge than to build a “Ricer” capable of decimating just about anything found on the street.