"C is a really interesting one. I always wanted to create a fragrance that was like a drug, once you’ve got it, you get addicted to it, as does everyone else. Yves Saint Laurent did Opium – and I’m sure you can guess which one this was based on. This has got ridiculous fans, Kate [Moss] loves this fragrance. The thing is, it smells different on everyone - it’s based on three different molecule accords: you’ve got a woody one, an amber molecule and a musk/resins molecule.