In 2007, Sports Direct owner Mike Ashley took over Newcastle United for a £134m sum. The club had been run by Sir John Hall, and then Freddy Shepherd, for over fifteen years, but results had gone a little stale, with league title run-ins and Champions League nights a fading memory. Could Ashley be the man to restore the Toon to their former glories? Ten years later, most fans would answer that question with a resounding ‘no’. There have been some notable highs of course.