You know the type: Never misses a workout. Can hold court on which fitness trackers is best. Brags about resting heart-rate trends. If you’ve got one of these types on your holiday gift list, look no further for the perfect gift:File under “What took them so long?” Varley is known for making flattering leggings. But these, with an smartphone pocket on the leg, are equally convenient for the gym or errands. $110.
Can a fitness brand do more than just sell you shorts? If it’s women’s athletic apparel maker Oiselle, it also can sell you on supporting women in sports, even the youngest female athletes. Oiselle, named for the French word for bird, sells a share in female athletic empowerment through its Volée or “Flight” running club.
Can you steal a page from the playbook of the nation’s highest achievers to help achieve your loftiest career goals? Absolutely, says Angela Duckworth, whose groundbreaking book “Grit: The Power of Passion and Perseverance” (Scribner, 2016) has helped many people understand the attitudes and behaviors driving some of the most successful people in America. Through her research, Duckworth has learned that grit isn’t something that’s just inherited or passed down to a select few.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".