My favourite book I read this summer was All Our Wrong Todays by Elan Mastai. It’s a really hard book to describe without ruining anything along the way, but an easy book to talk about out of context (meaning, even if you haven’t read the book) because at its heart, the book is Mastai processing the loss of his mother at a young age. I mean, yes, it’s also about time travel and alternate realities, but peel away the quirky and it’s a love letter to all the people we will love and lose.
Not sure what #MicroblogMondays is? Read the inaugural post which explains the idea and how you can participate too. A newsletter I read linked to a fascinating (but old — it’s from 2004) long-read article about the mysterious death of an Arthur Conan Doyle expert, Richard Green, and the Sherlockian way the community has gone about trying to figure out what happened. This is a little different from a regular Sherlock Holmes story because it involves an actual person.
You know know that optical illusion with side mirrors on cars where the objects you’re seeing are closer than they appear? That’s how my calendar feels right now. When I make plans, dropping activities and events into future dates, they look completely do-able. Under what circumstances would I not be able to find an hour to help the kids write their d’var Torah for their B’nai Mitzvah? Or grab dinner with a friend? Or write a blog post?
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Obama AND Romney or Obama + Romney.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used.) For example, search for democrat OR republican to find results that refer to
Democrats and/or Republicans.
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".